Team Charters: Unlocking Customer Obsession & Ownership
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Cross-functional teams have become the backbone of modern product companies, bringing together product managers, engineers, and designers to tackle complex customer problems. But while these teams promise better decisions and greater autonomy, many organizations struggle with fundamental questions: How should teams be structured? What problems should each team own? How do you ensure they maintain long-term customer focus rather than getting lost in feature delivery? Team Charters offer a powerful solution to these challenges, providing teams with clarity of purpose and the foundation for true customer obsession.